Mahindra Thar Roxx

Introducing the Mahindra Thar Roxx: A New Era of Adventure and Performance

Excitement is in the air as Mahindra & Mahindra Ltd. unveils the much-anticipated 5-door version of its iconic Sports Utility Vehicle (SUV) – the Mahindra Thar Roxx. Known for its rugged appeal and off-road capabilities, the Thar has become synonymous with adventure and freedom. Now, with the introduction of the Thar Roxx, Mahindra is set to elevate the driving experience to new heights. This article will provide an in-depth look at the Thar Roxx, covering its features, engine options, and what makes it a standout in the SUV segment.

Overview of the Mahindra Thar Roxx

The Mahindra Thar Roxx is the latest addition to the Thar family, designed to cater to enthusiasts seeking both style and substance. This 5-door version is available in two-wheel drive and four-wheel drive configurations, making it versatile for various driving conditions. With its distinctive design and advanced technology, the Thar Roxx promises to deliver an unparalleled driving experience.

Engine and Transmission Options

The Thar Roxx will be powered by the same robust engines as the standard Thar model:

• 2.0-Litre Turbo-Petrol Engine: This powerful engine offers an exhilarating driving experience with smooth acceleration and impressive performance.
• 2.2-Litre Diesel Engine: Known for its efficiency and torque, this engine is perfect for long drives and off-road adventures.

Both engines come with a choice of:

• 6-Speed Manual Transmission: For those who prefer a more hands-on driving experience.
• 6-Speed Automatic Transmission: Offering convenience and ease of use, especially in urban environments.

  

Pricing and Availability

While the exact price range of the Thar Roxx has not been officially disclosed, dealer sources suggest that the starting price will be from Rs 15.99 lakh onwards. This competitive pricing is expected to attract a wide range of customers, from adventure enthusiasts to urban commuters.

Key Features of the Mahindra Thar Roxx

Exterior Design

The Thar Roxx retains the rugged charm of its predecessor while incorporating modern design elements. Key exterior features include:

• Bold Front Grille: Enhances the vehicle’s aggressive look.
• Sturdy Bumpers: Designed to withstand tough terrains.
• Alloy Wheels: Adds to the vehicle’s aesthetic appeal and performance.

Interior Features

Inside, the Thar Roxx offers a blend of comfort and technology:

• Digital Instrument Cluster: Provides clear and detailed driving information.
• 10.25-Inch Infotainment System: Equipped with the latest connectivity features for an enhanced driving experience.
• Advanced Driver Assistance Systems (ADAS) Level 2: Ensures safety with features like lane-keeping assist and adaptive cruise control.

Performance and Safety

The Thar Roxx is built on the same robust platform as the standard Thar, ensuring reliability and durability. Key performance and safety features include:

• High Ground Clearance: Ideal for off-road adventures.
• Enhanced Suspension System: Provides a smooth ride over rough terrains.
• Comprehensive Safety Features: Includes multiple airbags, ABS with EBD, and electronic stability control.

  

Statements from Mahindra Leadership

Veejay Nakra, President of the Automotive Sector at M&M Ltd., expressed his excitement about the new launch, stating: “The Thar Roxx with its distinctive design, premium quotient, advanced technology, enhanced performance, sophistication, and safety is ‘THE’ SUV. While retaining the core attributes of the iconic Thar, the Thar Roxx represents the larger-than-life personality of a rockstar and will disrupt the SUV category.”

Upcoming SUV Launches

The SUV market is set to see a flurry of activity with several launches on the horizon:

• Tata Motors: Set to launch its first SUV coupe, the Tata Curvv.
• Citroen: Introducing the Basalt, a rival to the Tata Curvv.

In addition, Mahindra & Mahindra announced a significant price cut for the fully-loaded AX7 range of its XUV700, now starting at Rs 19.49 lakh.

Conclusion

The Mahindra Thar Roxx is poised to make a significant impact in the SUV market with its blend of ruggedness, advanced features, and competitive pricing. Whether you’re an off-road enthusiast or someone looking for a stylish and capable daily driver, the Thar Roxx has something to offer. Stay tuned for more updates and get ready to experience the thrill of driving the Thar Roxx.

FAQS:

1. What is the Mahindra Thar Roxx?

The Mahindra Thar Roxx is the latest 5-door version of Mahindra & Mahindra Ltd.’s iconic Sports Utility Vehicle (SUV). Known for its rugged appeal and off-road capabilities, the Thar Roxx is designed to offer an elevated driving experience with advanced features and versatile configurations.

2. What engine options are available for the Thar Roxx?

The Thar Roxx is available with two engine options:

• 2.0-Litre Turbo-Petrol Engine: Offers smooth acceleration and impressive performance.
• 2.2-Litre Diesel Engine: Known for its efficiency and torque, ideal for long drives and off-road adventures. Both engines can be paired with a 6-speed manual transmission or a 6-speed automatic transmission.

3. What are the key features of the Mahindra Thar Roxx?

Key features of the Thar Roxx include:

• Exterior Design: Bold front grille, sturdy bumpers, and alloy wheels.
• Interior Features: Digital instrument cluster, 10.25-inch infotainment system, and advanced driver assistance systems (ADAS) Level 2.
• Performance and Safety: High ground clearance, enhanced suspension system, multiple airbags, ABS with EBD, and electronic stability control.

4. What is the expected price range of the Thar Roxx?

While the exact pricing has not been officially disclosed, dealer sources suggest that the starting price of the Thar Roxx will be around Rs 15.99 lakh onwards. This competitive pricing is expected to attract a wide range of customers.

5. When will the Mahindra Thar Roxx be available?

The specific availability date for the Thar Roxx has not been announced yet. However, given the excitement and anticipation surrounding its launch, it is expected to be available soon. Keep an eye out for official announcements from Mahindra & Mahindra Ltd. for more details.

Mahindra Thar Roxx

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